Center for Advanced BioEnergy Research, University of Illinois at Urbana-Champaign

Monday, January 10, 2011

Cereplast to Launch Nationwide Competition for New Bioplastics Symbol

Cereplast
December 15, 2010

Winner to Receive $25,000
Creator of the Recycling Symbol, Gary Anderson to Judge Contest

EL SEGUNDO, Calif.--(BUSINESS WIRE)-- Cereplast, Inc. (NASDAQ: CERP), a leading manufacturer of proprietary bio-based, compostable and sustainable plastics, announced today that it will launch a nationwide design competition for a symbol that represents "bioplastics" on January 3, 2011. The symbol will indicate that a product is made from "green," bio-based material, not petroleum-based material.

"Cereplast's competition represents our commitment to educating and helping consumers make smarter purchasing decisions that help preserve and protect our environment," said Frederic Scheer, Chairman and CEO of Cereplast. "Companies are increasingly looking at bio-based plastics made from renewable resources like corn, wheat, and algae as an alternative to petroleum-sourced plastics in order to meet soaring consumer demand for economically and ecologically sound, 'green' products. The bioplastics symbol will enable consumers to easily identify products made from bioplastics, similar to the globally recognized recycling symbol we see on thousands of plastic products."

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